Cheers to 20 Years of Great Gifts
Cheers to 20 Years of Great Gifts
This season, we’re raising a glass (of small-batch sparkling, of course) to a milestone that’s close to our hearts: 20 years of gifting and giving back to local communities.
What started as a simple idea - that gifts should tell a story, packaged with values and a sprinkle of local charm - has grown into two decades of championing Canadian makers, and helping people build genuine relationships through great gifts.
As we look back on the thousands of surprises we’ve helped send, the hundreds of small businesses we’ve supported, and all the moments of joy they’ve sparked over the past 20 years, we’re so grateful to each and every one of you who has helped us make it all possible!
Memorable Moments and Milestones
2006: Saul Good Gift Co. was born in Vancouver from the belief that gifts could do a lot more than just say, “Thanks!”
2010: Time to become a B Corp! For us, it was never just about the badge. This certification captures our commitment to our planet, community, workers, and clients, and our devotion to continuously amplifying our impact every year.
2011: We delivered gift baskets by bicycle, zipping through the city streets with our cargo of locally made treats. We had a vibrant warehouse space in Strathcona alongside other like-minded green businesses who shared our commitment to sustainability.
2012: Our efforts were recognized when Canopy awarded us their “Best in Class” award for outstanding environmental leadership. Around that same time, we made the switch to 100% recycled paper gift box packaging - a step that felt small in size but big in impact.
2017: We opened our Toronto location and began sourcing products from local Ontario makers. To celebrate our new home, our packaging featured a hand-drawn illustrated map of downtown Toronto, weaving a sense of place right into each gift.
2020: When the world shifted, we became a bridge between people and the ones who mattered most to them, helping both individuals and companies stay connected when they couldn’t be together in person.
2022: Time to evolve again. We launched our new brand and redesigned our packaging, reducing paper use by 67% while maintaining the care and beauty our gifts are known for. That same year, we became Living Wage certified - something that had always been one of our core values and was now finally official.
From 2020 through 2024, our commitment to sourcing from Canadian small businesses created the equivalent of 314,000 hours of living wage employment, an achievement we are deeply proud of.
There’s a Story Behind Every Gift
There’s a lot of magic and hard work behind every Saul Good Gift Co. box, but you already knew that. Want in on the secret? Here’s how we get ready for each gifting season.
A Spark of Inspiration
Every year is a new opportunity to play, and we like to pick a theme to centre our ideas around. This season, it’s all about celebrating Canadian nostalgia through flavours and products that connect us to the places and memories we love.
Curated with Care
It’s not enough for a gift to look good – it has to taste good or feel delightful, too. Every item that goes into our boxes has been hand-selected and sampled or tested by Saul himself (yes, really). We go to trade shows, call up our network of small business suppliers to see what’s new, and seek out the most giftable things to bring your way.
Making it Pop
Next comes design. We put our heads together over costing, aesthetics, merchandising, and packaging to create beautiful, practical, and most importantly, highly giftable boxes. Every detail matters, from the colours to the way it all fits neatly together.
Ready, Set, Shoot
Now it’s time to organize everything for the photoshoot! Picture a studio filled with hundreds of amazing local goodies in different colours, flavours, and formats, each getting ready for their close-up. Finally, each product and gift box is styled, staged, and shot to ensure it’s ready to delight and inspire this season’s gift givers (including you!).
A Well-Oiled Machine
Just because we give each gift our personal attention doesn’t mean our operations are small. We have a mighty team behind the scenes to support logistics at scale and get your gifts delivered when and where you need them.
Supporting Local
Each Saul Good gift creates a ripple effect of goodness across Canada. Over the last five years alone, we’ve:
- Supported 237 Canadian small businesses in 82 cities
- Created more than 314,000 hours of living-wage employment
- Sourced 97% products that are made in Canada
From Halifax to Vancouver, we have built a network of amazing small-batch makers, bakers, chocolatiers, and social enterprises. All these small businesses help us weave a tapestry of Canada's finest goods while boosting our local economy.
So when you send a Saul Good gift box, you’re not just making someone’s day; you’re helping sustain small businesses, families, and communities nationwide.
Ready to Get Gifting?
Now is the perfect time to start thinking about what your gifting season will look like this year.
Whether it’s a gourmet surprise to delight a foodie or a luxurious care package for someone you love, we’ve got the perfect idea for every person in your life.
If you’re looking for client or employee gifts, we offer custom gifting with full support from our team. We can create a personalized program tailored to your budget, brand, and timeline by:
- Curating gifts from our amazing network of local businesses
- Customizing packaging or cards with your logo or company branding
- Arranging for seamless shipping and logistics
- Organizing all your delivery addresses in one place
Here’s what our customers have to say about working with us.
We often work closely with our suppliers to highlight the values that matter most to our customers, whether it’s supporting Indigenous-owned businesses, spotlighting women entrepreneurs, or celebrating sustainability. And we love collaborating on your vision to make it into a giftable reality.
Book a call with our team today to get started
The Early Bird Catches the…
We know what you’re thinking (but we promise this is better than a worm).
Order 25 or more gift boxes before November 1,2025 to get free branded packaging or branded cards (or both) for just $2.50 per gift.